Industry and Potential Analyses

Industry and Potential Analyses for Economic Development Organizations

Industry and potential analyses help economic development organizations understand the economic structure of their region and identify future opportunities. PM&P evaluates existing industries, analyzes competitiveness and development potential, and identifies realistic opportunities for growth and innovation.

PM&P examines the industry structure of a region from economic, technological, and structural perspectives. This includes the analysis of key figures, value chains, innovation potential, business landscapes, and employment trends. In addition, regional stakeholders such as companies, chambers, associations, universities, administration, and policymakers are included through interviews, workshops, and online surveys. This creates a realistic view of the actual conditions and future challenges.


National and international comparison data are used to position the regional industry within broader competitive contexts. Future trends, technological developments, and international market dynamics also feed into the evaluation. The results indicate which industries are sustainable in the long term, which are under pressure, and which are suitable for strategic development programs.

Advantages 

Our customers benefit from these advantages through us.

Realistic assessment of the economic performance of individual industries.  

Early identification of growth and future fields for strategic development.  

High acceptance through the involvement of regional stakeholders.

Clear overview of opportunities, risks, and required measures.  

The four phases of location analysis

Analysis of current industry structure 

Collection of employment data, business density, value creation, degree of specialization, and innovation capacity of the respective industry.

Inclusion of regional stakeholders  

Companies, chambers, universities, and administration are integrated through interviews, workshops, or surveys to gain practical insights and assessments.

Assessment of competitive positioning and market environment 

Comparison of the regional industry with national and international benchmarks, including technological developments and future trends.

 Identification of future potential 

Analysis of growth fields, new technologies, internationalization opportunities, and long-term economic perspectives.

Your path to PM&P

1

Initial contact

Interested parties get in touch with PM&P with their request, initial information, or a specific question.

3

Follow-up

On the basis of the initial consultation, the client receives a concept outlining the approach, timeline, project structure, and a tailored proposal.

2

Initial consultation

In a structured conversation, we clarify objectives, expectations, and framework conditions and jointly identify the most suitable services.

4

Onboarding

Once approved, we begin implementation. Responsibilities, milestones, and communication channels are clearly defined and agreed.

For whom does PM&P conduct industry analyses?

Primarily for cities, municipalities, regions, and states seeking to better understand their economic structures. This breadth of experience enables PM&P to compare regional industries within national and international contexts.

Why are companies and chambers involved?

Companies and chambers know the industry from an operational perspective. Their feedback complements data analysis and increases the relevance of the results.

Which data sources does PM&P use?

Official statistics, international databases, industry reports, proprietary research data, CRM data, AI-supported models, and results from regional interviews and surveys.

How are the results used?

For strategies, funding programs, location marketing, investment projects, cluster development, and political decision-making processes.

How is future potential evaluated?

Through the analysis of technological trends, market developments, competitive dynamics, and international benchmarks.

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Tel: +49 69 66 80 77-0

Fax: +49 69 66 80 77-99

E-Mail: reception@pm-p.de

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