Companies - Workshops and internal training formats

Workshops and Internal Training Formats

Companies expanding internationally require clearly aligned internal processes and a shared understanding of markets, customers, and strategic requirements. PM&P develops workshops that convey content in a structured, practical, and application-oriented manner.

PM&P designs workshops on international market entry, export strategies, target-market analyses, site evaluations, partner identification, digital marketing, and industry developments. Workshops are tailored to the company’s needs and combine presentations, group work, interactive elements, and structured discussions.

Depending on the objective, external market participants, sales partners, or industry experts may be included as speakers or case-study contributors. PM&P can also conduct online surveys or pre-assessments to align workshop content precisely with the knowledge level and decision-making needs of participants.

All workshop results are documented and can be directly integrated into project planning, strategy processes, or market-entry decisions.

Advantages

Our customers benefit from these advantages through us.

Shared understanding within the team of international markets and strategic options.

Clear decision-making through structured discussions and prioritization.

Practical content that can be directly applied to ongoing projects.

Increased efficiency in market entry and business development.

The four phases of the workshops and internal qualification formats

Individual thematic preparation

Content is tailored to the company’s market, industry, product, and strategic objectives, based on current analysis and international data.

Interactive workshop formats

Group work, case studies, discussions, and structured decision modules support active learning and internal alignment.

Integration of external or internal experts

Optional participation of market players, sales partners, or technology experts to enhance practical relevance.

Documentation of results

All insights, tasks, and priorities are clearly summarized.

Your path to PM&P

1

Initial contact

Interested parties get in touch with PM&P with their request, initial information, or a specific question.

3

Follow-up

On the basis of the initial consultation, the client receives a concept outlining the approach, timeline, project structure, and a tailored proposal.

2

Initial consultation

In a structured conversation, we clarify objectives, expectations, and framework conditions and jointly identify the most suitable services.

4

Onboarding

Once approved, we begin implementation. Responsibilities, milestones, and communication channels are clearly defined and agreed.

For which companies are workshops suitable?

For medium-sized and international companies planning market entry, export, sales, or international business development.

What topics can be covered?

Market analyses, competitive structures, digital marketing, site evaluations, partner identification, customer analyses, export strategies, and international industry trends.